Social Media Marketing

Result Oriented Marketing

Create Great Customer Engagement

The term social media marketing (SMM) refers to the use of social media and social networks to market a company’s products and services. Social media marketing provides companies with a way to engage with existing customers and reach new ones while allowing them to promote their desired culture, mission, or tone.
Social media has changed the way we function as a society, including the way we connect with one another. As platforms like Facebook, Twitter, and Instagram took off, businesses also took notice. They began to use these sites to further their interests through social media marketing. That’s because these sites are able to change consumer behavior.
Social media websites allow to us to employ a broad range of tactics and strategies to promote content and have people engage with it. Many social networks allow users to provide detailed geographical, demographic, and personal information, which enables to us to tailor our messages to what is most likely to resonate with users.

Well written content attracts more audience.
Stunning social media designs.

Our Process

Our comprehensive SEO strategy ensures increase in ranking in different search engines.

Strategy

A social media marketing strategy is a summary of everything we plan to do and hope to achieve on social media. It guides our actions and lets us know whether we’re succeeding or failing. The more specific our plan is, the more effective it will be. A social media marketing strategy is a summary of everything we plan to do and hope to achieve on social media. It guides our actions and lets us to know whether we’re succeeding or failing. The more specific our plan is, the more effective it will be. A social media strategy is a document outlining our social media goals, the tactics we will use to achieve them and the metrics we will track to measure our progress. Our social media marketing strategy should also list all of our existing and planned social media accounts along with goals specific to each platform we’re active on. These goals should align with your business’s larger digital marketing strategy.

Optimization

Social media optimization (SMO) is the use of social media networks to manage and grow an organization’s message and online presence. As a digital marketing strategy, social media optimization can be used to increase awareness of new products and services, connect with customers, and mitigate potential damaging news.

Content

We will make sure your content strategy and calendar reflect the mission statement we’ve assigned to each social profile, so that everything we post is working to support our business goals. We might decide that:

50% of content will drive traffic back to your website
25% of content will be curated from other sources
20% of content will support lead-generation goals (newsletter sign-ups, ebook downloads, etc.)
5% of content will be about your company culture

Reporting

The social media KPIs will tell us two main things: a) how our social networks have performed and b) what our next steps should be. These social media metrics will back up our suggestions as we move forward in the strategy We will focus on KPIs: Page views, total actions on page, total reactions on page, page engagement rate, page impressions, page organic impressions, and page paid impressions.

All analytics will help us to create successful campaigns for our clients

Social Media Marketing

Result Oriented Marketing

Create Great Customer Engagement

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Our Process

Strategy

Optimization

Content

Reporting

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What’s Next?

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